15 November 2021

IMG ARENA wins best sports betting content award at prestigious Hashtag Sports Awards

Hashtag Sports Awards, Presented by Budweiser

IMG ARENA has won the award for Best Sports Betting Content at the Hashtag Sports Awards.

IMG ARENA’s Golf Event Centre was recognised by the judges as a groundbreaking and immersive fan engagement solution. Delivering an unrivalled front-end solution for fans, with FastPath Data feeds and Live Streaming combined to allow fans to ‘step inside’ the ropes.

Live and historical event statistics, detailed visualisations and ultra-responsive markets are presented via 2D and 3D interfaces, to create a unique fan experience.

Sports bettors can enjoy real-time, shot-by-shot data and a comprehensive range of next-generation markets. The purpose-built sports betting solution is an industry-first product that enables interactive in-play betting on the sport for the first time.

Brad van Wely, VP of Product and Innovation at IMG ARENA, said “There is no higher praise than to be recognised by our peers.

“IMG ARENA’s Golf Event Centre is a one-of-a-kind sports betting product that delivers a new dimension to the golf experience for fans around the globe. Our vision was to elevate the sports betting experience for fans while at the same time enhancing operators’ market offerings for professional golf.

The Hashtag Sports Awards are highly regarded across the Sports, Sports Betting and Entertainment eco-system and we are honoured to have won, and delighted to see the work of our team recognised by the industry.”

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