sport

2nd August 2019

Liverpool vs Manchester City Set To Break Community Shield Viewing Figures

The Community Shield is back, and this year Wembley plays host to two Premier League titans - Manchester City and Liverpool. Kicking off at 3pm BST on 4th August, this match has all the hallmarks of an instant classic.

The sides have never met in English football’s annual curtain-raiser but accumulated an incredible 195 points and five trophies between them last season. In their last five clashes, Liverpool have won three with one draw and Manchester City winning once.

With superstars like Mohamed Salah and Virgil van Dijk on one side and Sergio Aguero, Raheem Sterling on the other, the managers have some of the best players in the world to choose from.

It points to the prospect of record-breaking IMG ARENA streaming figures for the Community Shield.

Over the last three years, an average of nearly 750,000 viewers have tuned in, with a peak of 857,712 when Arsenal and Chelsea took the game to a penalty shoot-out in 2017.

And record numbers of bettors are expected to watch the game on mobile as fans increasingly turn to the device for streaming.

In 2018, 63% (493,510) of viewers watched the game on mobile versus desktop – a significant increase from 51% (440,189) the year before.

The first competitive game of the 2019/20 season should give plenty of clues for what fans and bettors can expect ahead of another thrilling season.

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