Coin toss by IMG ARENA tennis

Electronic coin toss.

More attention to sponsors.

More fun for fans.

This revolutionary marketing tool which takes advantage of tournament mechanics was frst introduced by IMG ARENA in 2016. The electronic draw, equivalent to a coin toss, promotes the display of tournament sponsor and partner logotypes in a fun and unconventional way. The entire process is carried out by a chair umpire equipped with a tablet, whose screen content is transmitted live onto the other displays installed throughout the court area.
Coin toss

Simple as tossing the coin.

The chair umpire is provided with the tablet while entering the court. When players arrive at the net, he or she can easily drag and drop chosen logotypes next to each player. A second confrmation starts the coin toss process.