Our vision
To evolve and inspire how fans engage with sport.
At IMG ARENA, sport is in our DNA. We build deep relationships with sports and federations. We are focused on fan-first engagement through the delivery of digital content and product innovations that fuel the emotions and excitement unique to world-class sport.
What we do
Product spotlight
Fast, accurate, reliable and credible data is used to power the foundations of fan interaction
Fans are given a front row seat to the action with a best-in-class live viewing experience
Where virtual and reality meet to create an always-on betting proposition
Delivering a forensic level of detail and changing how fans engage with sport
News & Insights
News
This week SBC Americas sat down with our very own Brian Clayton to talk about the importance of live streaming and why our product...
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News
Last year’s Final Four in Belgrade saw our streams attract over 1,000,000 views, with a total view time of 9.8 million minutes of...
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News
A lovely team photo of our IMG ARENA Greenhouse seed cohort on the top. Our group of innovators are a mix of technical founders and...
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NHL: @StLouisBlues join the @NHLBruins in the #StanleyCup Final! The first final in 49 years! An incredible run of form for the Blues and well-deserved finalists. The #StanleyCupFinal runs from the 28th May to 13th June! #NHLBruins #stlblues #WeAllBleedBlue https://t.co/fwNV0enJRc
Protecting the integrity of sport
The Alliance is our membership programme for the leaders in the sports betting and gaming industry. Together we commit to the highest standards of practice – and to respecting the integrity of the sports we all love.