Our vision
To evolve and inspire how fans engage with sport.
At IMG ARENA, sport is in our DNA. We build deep relationships with sports and federations. We are focused on fan-first engagement through the delivery of digital content and product innovations that fuel the emotions and excitement unique to world-class sport.



What we do
Product spotlight

Fast, accurate, reliable and credible data is used to power the foundations of fan interaction

Fans are given a front row seat to the action with a best-in-class live viewing experience

Where virtual and reality meet to create an always-on betting proposition

Delivering a forensic level of detail and changing how fans engage with sport
News & Insights
IMG ARENA has today acquired FlightScope Services, the data collection, audio-visual production and tracking technology specialist...
Read MoreSignificant year-on-year streaming increases, with a 118% increase in total views, as new stars start to break the famous tennis...
Read MoreIMG ARENA announced today that BetMGM has signed an agreement to utilize IMG ARENA’s Golf Event Centre product. The Golf Event...
Read MoreIMGArena
Hole 9 at the @RBC_Heritage has seen a major increase in the number of players hitting driver. The action is underway and experience it all shot-by-shot with the Golf Event Centre, live on @bet365 #RBCHeritage #Golf #PGATour https://t.co/H9GZdeHt3R
Protecting the integrity of sport
The Alliance is our membership programme for the leaders in the sports betting and gaming industry. Together we commit to the highest standards of practice – and to respecting the integrity of the sports we all love.