Our vision
To evolve and inspire how fans engage with sport.
At IMG ARENA, sport is in our DNA. We build deep relationships with sports and federations. We are focused on fan-first engagement through the delivery of digital content and product innovations that fuel the emotions and excitement unique to world-class sport.
What we do
Product spotlight
Fast, accurate, reliable and credible data is used to power the foundations of fan interaction
Fans are given a front row seat to the action with a best-in-class live viewing experience
Where virtual and reality meet to create an always-on betting proposition
Delivering a forensic level of detail and changing how fans engage with sport
News & Insights
News
IMG ARENA has today acquired FlightScope Services, the data collection, audio-visual production and tracking technology specialist...
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News
Significant year-on-year streaming increases, with a 118% increase in total views, as new stars start to break the famous tennis...
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News
IMG ARENA announced today that BetMGM has signed an agreement to utilize IMG ARENA’s Golf Event Centre product. The Golf Event...
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Watch the Water!!! Since the restart of golf in 2020, the @TheBelfryHotel has ranked fourth across both the @EuropeanTour and @PGATOUR for water balls off the tee and during approach shots. This should further add to the drama at this years @british_masters! #BritishMasters https://t.co/B9B0eUkDhP
Protecting the integrity of sport
The Alliance is our membership programme for the leaders in the sports betting and gaming industry. Together we commit to the highest standards of practice – and to respecting the integrity of the sports we all love.