Our vision
To evolve and inspire how fans engage with sport.
At IMG ARENA, sport is in our DNA. We build deep relationships with sports and federations. We are focused on fan-first engagement through the delivery of digital content and product innovations that fuel the emotions and excitement unique to world-class sport.
What we do
Product spotlight
Fast, accurate, reliable and credible data is used to power the foundations of fan interaction
Fans are given a front row seat to the action with a best-in-class live viewing experience
Where virtual and reality meet to create an always-on betting proposition
Delivering a forensic level of detail and changing how fans engage with sport
News & Insights
News
UFC, the world’s premier mixed martial arts organization, has revealed its new partnership with Low6 Limited, a Sports Gamification...
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News
Significant year-on-year streaming increases, with a 118% increase in total views, as new stars start to break the famous tennis...
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News
IMG ARENA has agreed a long-term deal with the World Snooker Tour (WST) extending its partnership for live streaming rights for the...
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The @ufc has revealed its new partnership with @Low6sports, to bring a new social betting app 'UFC Picks' and will be powered by IMG ARENA’s UFC Data Feed. Read the full press release here: https://t.co/3vNxKvLIwy Sign-up now for early access at https://t.co/RAFDH5iM0U https://t.co/eJPVB4UzXO
Protecting the integrity of sport
The Alliance is our membership programme for the leaders in the sports betting and gaming industry. Together we commit to the highest standards of practice – and to respecting the integrity of the sports we all love.