Official Live Streaming

A front row seat.

Put players at the heart of the action with an engaging live betting experience. At IMG ARENA we are committed to only offering official live streaming rights from the world’s highest-profile sports events and competitions. The growing, multi-sport portfolio includes more than 20,000 events, which are served to more than 100 operators worldwide. We delivered more than 70 million hours of content and 39 million unique views in 2017, and the average time spent watching our content was almost six minutes. Our coverage is optimised to give fans always-on content, 24 hours a day, 7 days a week, 365 days a year.

Some highlights from our portfolio


  • Serie A
  • The English FA Cup
  • English Football League & EFL Cup
  • Australian A-League
  • Chinese Super League


  • US Open
  • Roland Garros
  • ATP 1000s
  • ATP 500s
  • ATP 250s
  • ATP Challenger Tour


  • EuroLeague
  • EuroCup
  • PBA
  • Asean League

World Sports

  • NHL
  • World Snooker
  • BWF
  • T20 Cricket

Virtual Sports

Where virtual and reality meet to create an always-on betting proposition.

Find out more

Sign up for news and event alerts