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Sport Services

Helping Rightsholders grow their sport.
Innovative 
solutions for the

data age of sport

Our ground-breaking content creation solutions have enabled fans to enjoy real-time, shot-by-shot data and a comprehensive range of next-generation betting markets. This pillar of our business has grown significantly since our acquisition of FlightScope Services in 2021.

An open and modular approach enables products and services from across the eco-system to work together to deliver a best-in-class fan experience.

Combined with an extensive distribution network across the Media, Betting and Sports Performance verticals we enable Rightsholders to reach a truly global audience.

Tennis player lunging forward to hit the ball

Content Creation

  • Data collection
  • Player and ball tracking
  • Electronic line calling
  • Live streaming and production
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Stadium releasing fireworks in front of crowd of fans

Tournament Services

  • Live scoring system
  • In-venue display systems
  • In-venue engagement
  • Onsite Tech
  • Tournament management tools
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Footballer attempting to keep possession of the ball as opposing team member comes up beside him

Distribution

  • IMG ARENA Alliance programme
  • Endeavor network
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